In 1952, Jere Dutt began his Nutrilite Distributorship and in 1959 became an Amway Distributorship.
He and his wife, Eileen, became 1964's first Diamond IBOs and 1966's first Double Diamonds.
Following Eileen's illness, Jody (Jere Jr) and Gina Dutt stepped in to help manage the firm. In 1979, they qualified Crown Direct.
Three Dutt family generations now oversee the firm.IBOAI Presidents Cabinet member Jere Dutt
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