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Monday, May 31, 2021

Artistry

Artistry is a type of skincare and colour cosmetics, created by Access Business Group and marketed by Quixtar (Amway in North America) in over 60 countries and territories worldwide. Alticor consists of Access, Quixtar, and Amway. Artistry is categorised by Euromonitor International as a prestige brand and placed among the top five in terms of sales, alongside Clinique, Estee Lauder, Lancome, and Chanel. Prestige brands only have "artistry" as one of their classes.

Artistry Logo


Artistry was created in 1968, under the Nutrilite name, as a product range of skincare using patented Nutrilite extracts which are naturally farmed under painstakingly regulated conditions in Nutrilite's certified organic farms.

The Artistry line has over 400 items.

Before and included 2004, Artistry was a personification of Ingrid Vandebosch of Belgium. Athletic modelling has been modelled by Kim Tye.

NAO Cosmetics and Eddie Funkhouser were launched in 2005 by Quixtar and Amway. NAO Cosmetics is marketed to a younger clientele, with Eddie Funkhouser in other Amway areas.

Artistry Cosmetics was the official skincare and cosmetics sponsor for Skate Canada competitions and the Skate Canada national team in May of 2007.

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