One of the many things our upline insisted on teaching us was that there is no PV (point volume) in television. They encouraged the group to stay away from media outlets such as television, newspapers, and other means of communication. This cult-like strategy appeared to be their way of ensuring that we avoided any unfavourable experiences that would have an impact on our thinking. However, it makes obedient IBOs appear lethargic. As if IBOs didn't need to be informed of any new developments. Because your upline will instruct you on what to do, how to vote, and how to think, independent business owners (IBOs) have no need to educate themselves on any subjects. When you look back, you have to question how in the world your upline would be aware of what was going on in the globe if they were following their own recommendations.
It is true that viewing television does not result in a gain in PV, but IBOs engage in a wide range of activities that do not result in a gain in PV. Attending a function or paying attention to a standing order will not earn you any PV. Attending a night owl event or hanging out with your upline will not get you any PV. When it comes to PV, IBOs should be out selling things and developing contacts with potential customers, not sitting at their desks doing nothing. A popular strategy for running a business is to "purchase from oneself," which is taught by some groups that believe that selling is unnecessary. Although watching television is not as cost effective as attending a function or listening to a standing order, it is still less expensive than doing so if you do not receive payment in kind (PV).
As a result, IBOs devote so much of their time to non-income producing activities that it's no surprise that the vast majority of IBOs end up with a net loss after company expenses are taken into account. And to make matters worse, independent company owners (IBOs) conduct their operations on the internet, although it is against Amway policy to market their items on websites such as eBay or Craigslist. Instead, independent business owners employ the least efficient methods of conducting their operations. It is a person to person exchange, one at a time. Many people believe that the only method to raise PV volume is to sponsor downline members. Even many IBOs who place a strong emphasis on selling appear to have no more than a small number of regular customers. But what can you expect when your primary means of expanding your business is through one-on-one contact with customers? There's a good reason why advertising during the Super Bowl is so expensive: your message will be seen by tens or hundreds of millions of people at the same time. IBOs approach people one by one, one at a time.
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