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Thursday, August 19, 2021

A Letter To Amway

 A brief explanation of Joecool's position, as well as why I believe the company should continue to be criticised, is provided in this open letter. (This is a reprint from 2011)

Greetings, Amway.

Why does Amway's detractors continue to attack the company ad nauseam? Because you have taken no apparent visible action(s) against higher level IBOs who make their living by defrauding unsuspecting prospects and loyal downline members by peddling lies about how easy it is to build an Amway business and how they can quit their jobs and live on easy street, I am writing to express my disappointment. I've seen it, and there are innumerable testimonies and personal stories that have been shared on the internet.

I was an IBO in WWDB at the time, and we were fed plain lies by our upline. Nobody made any money from tools, despite the fact that they were the most numerous. Downline members were instructed on how long they could stretch out their mortgage or utility bills in order to attend festivities and purchase additional gear. Yes, independent business owners (IBOs) share responsibility, but the ethos of these organisations is one of trust and commitment to the jewels. Mr. DeVos, the owner of Amway, admitted this in a speech he gave in 1983 entitled "Directly Speaking." However, in spite of the speech, there was no obvious visible action taken, and the status quo was maintained. Even the certification system, which appeared to be a good idea on the surface, has turned out to be a farce. I feel that some of these Amway IBO leaders have had a negative impact on the financial well-being of potentially millions of people over the course of their careers.

There are still many of the same leaders who lied to profit themselves and are still in power today. A suspected violation was reported by a fellow blogger who went by the moniker "Rocket" at one point, in which crown ambassador and IBOAI member, Brad Duncan, is captured on video suggesting that IBOs can make "hundreds of thousands of dollars" per month in Amway When pressed for an answer, you made a series of incomprehensible remark and eventually gave no response at all when asked. A WWDB independent business owner who was making derogatory and untrue claims against some competitor's items while making misleadingly positive statements about Amway products was also reported by me. I received no answer from you, and my comment was not even published on your "Amway Answers" site, which I found disappointing. Ironically, one of the issues covered on that site was Amway's commitment to not turning a blind eye to potential problems. You can say whatever you want, but your actions demonstrate something else.

Perhaps someone can explain why actions taken in other nations imply that those who sell Amway equipment are scam artists. For whatever reason, the regulatory bodies in the United States have paid little attention to the tools industry. The tools and systems were made public by a Dateline piece in 2004. It sparked a heated debate on the internet, with both critics and supporters weighing in. I believe that Amway has a responsibility to reign in part of the sales force that they represent, even if they can claim innocence because the unethical practises were carried out by IBOs, or "independent business owners."

Consider the following: Joe Paterno was an assistant and head coach at Penn State University for more than 60 years, and he is considered an institution. He was sacked some time ago because he was aware of child abuse occurring at the programme that he was in charge of at the time. Despite the fact that he was not personally responsible for this and had done many positive things for Penn State and the community, his inactions may have resulted in harm beingfalling unwitting youngsters. At the end of the day, he had the ability and power to halt the wrongdoing, but he chose not to. It is a tragic finish for a man who many believe to be a legend in their eyes. I wish him and his family the best.

Amway has the ability to rein in tool abuse and take control of some of the problematic leaders, but it has not done so and appears to have no plans to do so. The struggle continues.....

Dear Amway,

This letter will serve as an outlet for me to share my views and feelings regarding my time spent working with your firm. I would want to share with you some of my experiences, both positive and negative, as an Amway distributor and independent business owner. I have had both positive and terrible encounters with Amway.

To begin, I want to express my gratitude to Amway for the numerous opportunities it has given me. Significant benefits include both the ability to make an endless income and the flexibility to work from the comfort of one's own home. In addition, I've found that the assistance and training that Amway offers has been beneficial to the expansion of my business.

Having said that, I feel the need to also voice some concerns regarding the business model that Amway utilizes. New distributors may find it difficult to succeed due to the high cost of entry as well as the need to regularly acquire products in order to maintain the required personal volume. This is especially true for new distributors who do not have a vast network of people to whom they can sell products.

In addition, I have observed that a significant emphasis is placed on recruiting new distributors. This can put a strain on personal relationships and create a sense of pressure to consistently bring new individuals into the organization. I have noted that there is a significant emphasis placed on recruiting new distributors. Although I am aware of the significance of developing a robust downline in order to produce money, my main concern is that the current emphasis placed on recruiting may result in a priority being placed on quantity rather than quality, and that some distributors may feel compelled to recruit individuals who are not a good match for the business.

Another problem that I have come across is that the market is already completely saturated. Amway has been established for several decades, and as a result, the corporation already has a sizeable number of distributors pushing its various lines of merchandise. Because of this, it might be difficult to acquire new consumers and recruit new distributors, making it tough to establish a profitable business. This makes it difficult to build a successful business.

In spite of these worries, I have not wavered in my dedication to my business with Amway, and I continue to feel that there are approaches that can be taken to solve these problems. In order to support its distributors in remaining competitive in the market, I feel that Amway might benefit from placing a greater emphasis on the development of new products. In addition, I believe that the emphasis that is placed entirely on recruitment should be decreased in favor of strengthening the relationships that are already established with the clients.

In addition, I believe that Amway might reap the benefits of increased transparency on the expenses of entry and the possible profits that distributors can anticipate earning. It would be great to have a better grasp of what the typical income is for distributors at various levels, even while I am aware that the possibility for income is primarily reliant on the amount of effort that is put forward by the individual.

Overall, I am devoted to my business with Amway, and I value the opportunity that the company has presented me with. Having said that, I do believe that there is potential for improvement, particularly concerning the problems of market saturation, recruitment, and costs associated with entering the market.

I would like to thank you for reading my views and concerns and for taking the time to do so. It is my hope that I will be able to continue working with Amway and make a contribution to the expansion of the firm.

Sincerely,

PS: As a dedicated distributor, I'd like to offer my opinion that Amway would be better served by enhancing their internet presence and remaining flexible in the face of shifting cultural norms. The world is becoming more digital, and I feel that Amway might benefit from adopting more technology into its business model. For example, Amway could benefit from building a website that is more accessible and user-friendly, as well as engaging in social media marketing methods.

In addition, I believe that Amway may reap benefits by reducing the amount of damage it causes to the environment. When running a business that manufactures and distributes a substantial volume of goods, it is imperative to take into consideration the effects those goods have on the surrounding environment. Amway could strengthen its position as an industry leader in sustainability and increase the number of customers who are environmentally sensitive if it were to adopt additional environmentally responsible production techniques and switch to eco-friendly packaging.

In conclusion, I think that Amway has the potential to become a prosperous and innovative organization that offers genuine benefits to both its distributors and its customers. However, in order to accomplish this, there must be a willingness to adjust and develop in accordance with the shifting demands of the market and the times. I have high hopes that you will give the feedback I have provided some thought and keep pushing forward with the mission of enhancing the Amway business model.

I would want to express my gratitude once more for your time and concern.

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