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Thursday, August 26, 2021

The Amway Financial Disaster?

 When I first saw the Amway plan, it was presented in a way that seemed like a path to financial success. Even if the presenter was cautious not to claim it was a "get rich quick" scheme, two to five years is a relatively short period of time when compared to working 40 hours a week for 40 years, as was demonstrated in the business plan. While some outstanding people do achieve diamond status, there is a long trail of Amway Independent Business Owners (IBOs) who experience losses, some of which are enormous. One couple in our own group, I am aware of, lost their home to foreclosure after following upline advise, and another couple who ended up filing for chapter 7 bankruptcy as a result of following upline advice. I must point out that the incorrect counsel that resulted in bankruptcy and foreclosure was very certainly given by upline leaders. A woman I know who quit her job to attend a function, following upline advise from WWDB, is also someone I'm familiar with. The reasoning for this was that the function would be extremely useful and that you could always find another position.

So, what has been the experience of a large number of CORE IBOs? I'm not referring to individuals who "do nothing," but rather to IBOs who put forth a genuine attempt to succeed. In other words, if they complete their 100 PV, they will be paying approximately $300 per month, whereas devoted IBOs will normally spend between $200 and $300 per month on average for tools. Of course, depending on your level of dedication, this number may be higher or lower. This listing is for a single person only. A couple or family would be expected to do more and spend more as a result of this. As a result, for this 100 PV IBOs, they will spend approximately $500 to $600 every month and receive perhaps $10 in return. Even if they did not participate in Amway, they would still incur some expenses for household products, but nowhere near the $500 to $600 a month range that they are accustomed to.

Over the period of a few months or a few years, these charges can build up and result in devastating losses for the business. IBOs with a strong core may expend significantly more energy. Rank and file IBOs can only receive relief by selling products (which, given the current prices and Amway's reputation, is tough) or by sponsoring downline who will then bear some of the losses on your behalf. My best guess is that an IBO would be able to break even at a PV level of approximately 4000. However, at 4000 PV, you may only have 30 to 40 downline members at best. The drawback is that only around one in every five IBOs is successful in sponsoring another IBO.

I believe that millions of independent business owners (IBOs) have come and gone through the Amway opportunity throughout the years, resulting in billions of dollars in losses. Numerous of individuals who lose money, on the other hand, believe they are successful since many uplines will edify those who purchase tools, regardless of their IBO performance. If your group and PV do not continue to expand in a steady manner after a few months, it is quite improbable that you are on the path to success.

IBOs and newcomers are welcome. Are you on the path to financial success or financial failure? Keep in remember that, regardless of what your upline mentor may tell you, a net loss does not equal success.

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