Many independent business owners (IBOs) join Amway with the expectation of becoming diamonds and having a simple life after that. No longer employed, no longer under the control of a superior, and living in the lap of luxury After all, uplines parade themselves on stage, displaying slide shows and photographs of jets, mansions, sports cars, and other luxurious items. Apparently, they don't always inform the audience that the trappings may not actually be owned by the performers or the company. It still generates a lot of interest among the audience, and the speaker may encourage everyone to imagine themselves enjoying the same luxuries - provided they listen to their advice and follow their system.
Surprisingly, the majority of IBOs do absolutely nothing. In fact, many who sign up never place an order, and the vast majority of those who sign up will not renew their business after one year. These people, on the other hand, who essentially do nothing, are not the victims of deception. These people who "don't do anything" got back what they put into the company. It is the IBOs who put forth the necessary effort and invest in what are frequently marketed as "foolproof" tools who fall prey to the deception of the system's promoters. In many cases, new and continuing IBOs who are determined to succeed are told that they "need" the system, that they cannot possibly succeed without the tools, just as a carpenter cannot build a house without using a hammer and nails. So many IBOs, desiring a better life, will make the financial investment in the tools, believing that with that investment and a little elbow grease, they will be successful.
Unfortunately, the system does not function. Of course, there are some new diamonds discovered every now and then, but these are the exception rather than the norm. WWDB, my former LOS, appears to be moving backwards. Compared to when I was active in the diamond industry several years ago, I believe there are fewer diamonds available today. Furthermore, some WWDB diamonds were involved in home foreclosures or bankruptcy, and some were forced to leave the company entirely.
There is ZERO, I repeat, ZERO unbiased evidence that any of these system tools can assist someone in building an Amway business, according to the Amway Corporation. Demonstrating the success of a system by displaying a new diamond on stage proves nothing. What the diamonds don't show is that there are hundreds of thousands of people who may have attempted the same thing and failed. It's the equivalent of announcing the winners of a lottery. Sure, there will be winners, but the reality and the typical outcome will be a slew of losers pooling their resources in order for one big winner to emerge from the ashes. Despite the fact that the Amway business is not a game of chance, the final outcome and results are similar to those of a lottery.
Despite the fact that Amway diamonds and promoters enjoy showing people "what is possible," they fail to discuss with prospects "what is likely." You should be interested in knowing "what is likely" or "what are the typical results" when researching a business opportunity. If people only look for the best-case scenario results and ignore what is most likely to happen, they are almost certain to fail in their endeavours. The typical outcome for most IBOs is that they spend $300 per month on products, many of which they have never used before, and another $200 to $300 per month on training that does not work. That is typical and likely for many independent business owners who are actively involved in the business. Their monthly income is approximately $10, which represents a return on their time and financial investment. Sure, there are some diamonds who earn more than $100,000 per year from Amway, but that is an exceptional circumstance and not the most likely outcome of becoming a member of the Amway organisation.
Someone looking into a franchise opportunity, such as McDonald's, will want to know how much the average owner/operator earns in order to make an informed decision. The best case scenario is not helpful, and while a real business owner may be interested in the best case scenario, that same owner is likely to be more interested in the most likely outcomes. Why should Amway Independent Business Owners (IBOs) be any different?
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