A breakdown of what Amway leaders refer to as "CORE," as well as the reasons why it doesn't work. The following are the PRIMARY STEPS. Some groups may use a different version of CORE, however this is the most common version that most groups utilise. It's possible that some things have changed, but the basic idea is likely to remain the same:
1 - Demonstrate the Plan (10-15 per month)
2 - Sell the Products at Retail Stores (10 consumers at a PV of ten dollars each)
3 – CDs or audio cassettes
Books (number 4) (Read 15 minutes or more daily)
5 - Functionalities (attend all)
Accountability is number six on the list.
7 - Consult with your superiors (Always be willing to learn!)
8 - Purchase 100 percent of your own goods and services.
9 – Communicate with one another
Many uplines will tell you that if you follow these procedures for 2-5 years, your success is practically 100 percent guaranteed. Some Amway aficionados will tell you that six months of this level of engagement will almost certainly result in the establishment of a platinum-level firm. Certain actions are within the control of the IBO, such as reading every day and listening to audio CDs, as well as attending functions and gatherings. Moreover, it is simple enough to be accountable, consult with upline, get your own stuff, and make use of Kate (voicemail).
This is the point at which an Amway IBO's efforts will fail. Demonstrating the plan and selling the merchandise And always remember that if you are unable to complete these stages, you will not be considered "CORE," and your upline will most likely tell you that it is your own responsibility and that you just haven't been CORE, and as a result, you will not be deemed successful. There is some truth to this, however allow me to present the system from a different perspective.
Amway has a mixed reputation in the United States. This is a fact that I do not believe can be contested. Because of this, being able to demonstrate the plan 10-15 times per month is a very difficult task for the vast majority of people. In order to accomplish this, you either be an exceptionally effective salesperson or a skilled liar. However, in this case, the IBO has already achieved great success, but not as a result of CORE, but rather due to his or her ability to persuade others to see the value of what they are doing. However, for many independent business owners, they may contact hundreds of people without being able to convince anyone to view the plan. The majority of independent business owners (IBOs) will not be able to exhibit 10-15 plans per month, even if they follow upline recommendations on how to contact. In this case, the IBO who is performing the work will be unable to complete the task. The system will point the finger at the IBO, but the reality is that the IBO is at a significant disadvantage that cannot be overcome.
Second, because of expensive prices (on average) and a shaky reputation, most independent business owners are unable to sell their items. In fact, Amway itself has stated that less than 4% of its items are sold directly to clients (non IBOs). Consequently, most IBOs are unable to sell products, as a result of which they are not CORE, and as a result, their upline will blame the IBO for failure.
What happens if an IBO approaches 1000 people but only manages to persuade 10 of them to view the plan? The upline will argue that the IBO is not CORE and that, as a result, the IBO has failed on his or her own. According to my understanding, the only reason why upline can say that CORE works is because in order to regularly follow the CORE stages, you must already be at a certain level of success. The great majority of independent business owners (IBOs) will never be able to achieve that degree of success.
That is the myth and falsehood that many uplines will utilise in order to lure new members to their organisation. That each IBO is capable of performing the CORE steps. Even if only a fraction of a percent of the population ever achieves the status of platinum or above, the statistics substantially support what is described here. Apologists are welcome to attempt to prove me wrong, but they will be unsuccessful.:D
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